
Pink Ribbons, Inc. (2011)
1h 37m | PG-13
Breast cancer has become the poster child of corporate cause-related marketing campaigns. Countless women and men walk, bike, climb and shop for the cure. Each year, millions of dollars are raised in the name of breast cancer, but where does this money go and what does it actually achieve? Pink Ribbons, Inc. is a feature documentary that shows how the devastating reality of breast cancer, which marketing experts have labeled a "dream cause," becomes obfuscated by a shiny, pink story of success.
Director: Léa Pool
Studio: ONF | NFB
Genre: Documentary
Video: 720p
Cast

Samantha King
as Herself

Barbara Brenner
as Herself

Barbara Ehrenreich
as Herself

Nancy Brinker
as Herself

Susan Love
as Herself